Touristic destination and destination image: case study of Slovakia

The master's thesis aims are to deeply analyze factors of the destination image which contribute to the formation of the secondary and subsequently to the shaping of the primary image. After the analysis of the factor of the secondary image, the same factors are analyzed with same methods also...

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Bibliographic Details
Main Author: Bukaiová, Ivana (author)
Format: masterThesis
Language:eng
Published: 2018
Subjects:
Online Access:http://hdl.handle.net/10071/15515
Country:Portugal
Oai:oai:repositorio.iscte-iul.pt:10071/15515