What influences a tourist to return to a cultural destination?
This study investigates the likelihood of tourists to repeat a visit to a cultural destination. We use a sample of 432 tourists who had visited Guimarães, Portugal. A cluster analysis separates visitors according to their opinion of the city's attributes. Afterward, a logistic regression analys...
Autor principal: | |
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Outros Autores: | , |
Formato: | article |
Idioma: | eng |
Publicado em: |
2019
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Assuntos: | |
Texto completo: | http://hdl.handle.net/1822/59588 |
País: | Portugal |
Oai: | oai:repositorium.sdum.uminho.pt:1822/59588 |