Facebook, Instagram or Tiktok? - on the performance of advertising channels in dropshipping
As part of ecommerce, drop shipping as an industry has grown in popularity in recent years. However, marketingin drop shipping has barelybeen subject to academic research so far. In particular, online advertising channels used in drop shipping represent uncharted scientific territory. Thus, the rese...
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| Formato: | masterThesis |
| Idioma: | eng |
| Publicado em: |
2021
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| Texto completo: | http://hdl.handle.net/10362/123456 |
| País: | Portugal |
| Oai: | oai:run.unl.pt:10362/123456 |