Are you ready for the challenge? Social Media Health Challenges for Behaviour Change

Challenges are one of the most common strategies used by Opinion Leaders on Social Media to engage users. They are often found in different areas; in the Health field, the use of challenges is growing, namely through initiatives aiming at eating behaviour change. Instagram is considered to be one of...

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Detalhes bibliográficos
Autor principal: Saboia, Inga (author)
Outros Autores: Almeida, Ana Margarida Pisco (author), Sousa, Pedro (author), Pernencar, C. (author)
Formato: article
Idioma:eng
Publicado em: 2022
Assuntos:
Texto completo:http://hdl.handle.net/10400.8/6689
País:Portugal
Oai:oai:iconline.ipleiria.pt:10400.8/6689