Foreign entry modes under institutional pressures: the impact of strategic resource seeking and market seeking strategies

Multinational corporations (MNCs) are subject to the various dimensions of the external institutional environments. Institutional theory suggests that MNCs need to conform to the prevailing rules, norms and procedures of the locations where they operate in order to survive and grow. This means that...

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Detalhes bibliográficos
Autor principal: Ferreira, Manuel Portugal (author)
Outros Autores: Serra, Fernando Antonio Ribeiro (author)
Formato: article
Idioma:eng
Publicado em: 2021
Assuntos:
Texto completo:http://hdl.handle.net/10400.8/5976
País:Portugal
Oai:oai:iconline.ipleiria.pt:10400.8/5976