The effect of wine tourism experiences on wine brands

Wine tourism takes on a clear hedonic dimension, being especially prone to the design of experiences. The characteristics of wine tourism make this product quite compatible with the rural areas and with an evident capacity of sustainable development. Most of the studies that characterize the wine to...

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Detalhes bibliográficos
Autor principal: Correia, Ricardo (author)
Outros Autores: Meneses, Raquel (author), David, Sílvia (author)
Formato: article
Idioma:eng
Publicado em: 2018
Assuntos:
Texto completo:http://hdl.handle.net/10198/16562
País:Portugal
Oai:oai:bibliotecadigital.ipb.pt:10198/16562