What influences a tourist to return to a cultural destination?
This study investigates the likelihood of tourists to repeat a visit to a cultural destina- tion. We use a sample of 432 tourists who had visited Guimarães, Portugal. A cluster analysis separates visitors according to their opinion of the city's attributes. Afterward, a logistic regression anal...
Main Author: | |
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Other Authors: | , |
Format: | article |
Language: | eng |
Published: |
2019
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Subjects: | |
Online Access: | http://hdl.handle.net/11110/1591 |
Country: | Portugal |
Oai: | oai:ciencipca.ipca.pt:11110/1591 |