Internationalization strategy: how can Nova School of Business and Economics attract Canadian students?

Internationalization is becoming an essential factor for today’s society, determinant for the development not only for individuals but also for Higher Education Institutions. This dissertation aims to advise Nova SBE on how to attract Canadian students. It will also help to understand the current tr...

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Bibliographic Details
Main Author: Ferreira, Teresa Mendes Cortês (author)
Format: masterThesis
Language:eng
Published: 2016
Subjects:
Internationalization strategy
Higher education system
Canadian higher education market
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Online Access:http://hdl.handle.net/10362/17185
Country:Portugal
Oai:oai:run.unl.pt:10362/17185

Internet

http://hdl.handle.net/10362/17185

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