The new protein needed: The impact of cute packaging design on risk perception of contagious disease

Dissertation presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Marketing Intelligence

Detalhes bibliográficos
Autor principal: Melo, Gonçalo Ferreira de (author)
Formato: masterThesis
Idioma:eng
Publicado em: 2022
Assuntos:
Texto completo:http://hdl.handle.net/10362/143398
País:Portugal
Oai:oai:run.unl.pt:10362/143398