Improving effectiveness of Web sites using incremental data mining over clickstreams

The increasing necessity of organizational data exploration and analysis, seeking new knowledge that may be implicit in operational systems, has made the study of data mining techniques gain a huge impulse. This impulse can be clearly noticed in the e-commerce domain, where the analysis of a client&...

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Bibliographic Details
Main Author: Cavalcanti, F. (author)
Other Authors: Belo, Orlando (author)
Format: conferencePaper
Language:eng
Published: 2005
Subjects:
Data mining
Clickstreams
Algorithms and strategies for incremental data mining and Web site restructuring
Ciências Naturais::Ciências da Computação e da Informação
Science & Technology
Online Access:http://hdl.handle.net/1822/71949
Country:Portugal
Oai:oai:repositorium.sdum.uminho.pt:1822/71949

Internet

http://hdl.handle.net/1822/71949

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