Key performance indicators and the balanced scorecard at the Luxury Brand Hotels of Pestana Group

Traditional approaches to evaluate performance in hotels, have mainly used financial measures. Building on Speckbacher et al. (2003), this Work Project aims to design and propose a Balanced Scorecard Type II as a performance measurement/management system for the hospitality industry based on data co...

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Detalhes bibliográficos
Autor principal: Marques, Beatriz Gomes (author)
Formato: masterThesis
Idioma:eng
Publicado em: 2017
Assuntos:
Balanced scorecard
Luxury brand hotels
Performance
KPI's
Pestana Group
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Texto completo:http://hdl.handle.net/10362/15480
País:Portugal
Oai:oai:run.unl.pt:10362/15480

Texto Completo

http://hdl.handle.net/10362/15480

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