Perceptions of the teutonic online market and opportunities for adventure travel industry

This article analyses the potential of e-commerce in the niche market of adventure travels. Tourists have been increasingly booking travels worldwide with the help of online platforms instead of the offline and traditional travel agencies. This situation performs an opportunity to maximize the onlin...

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Bibliographic Details
Main Author: Loureiro, S. M. C. (author)
Other Authors: Ferreira, E. M. (author), Witt-Dörring, C. (author)
Format: article
Language:eng
Published: 2018
Subjects:
Online Access:http://hdl.handle.net/10071/15121
Country:Portugal
Oai:oai:repositorio.iscte-iul.pt:10071/15121