Sumol+Compal : a challenging merger

Founded in 2009, through the merger of two companies (Sumolis and Compal), SUMOL+COMPAL is the Portuguese leading company in the non-alcoholic beverages market. Due to its long history, most of the company’s products are somehow etched in the memory of the Portuguese. As a result of this merger, the...

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Bibliographic Details
Main Author: Mariz, Sara do Nascimento Duarte (author)
Format: masterThesis
Language:eng
Published: 2015
Subjects:
SUMOL+COMPAL
Strategic management
Growth
Differentiation
Internationalization
Estratégia
Crescimento
Diferenciação
Internacional
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Online Access:http://hdl.handle.net/10400.14/17588
Country:Portugal
Oai:oai:repositorio.ucp.pt:10400.14/17588

Internet

http://hdl.handle.net/10400.14/17588

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