BigPicture: An Analytical Platform for Business War Gaming

Business war games are strategic management exercises that bring the military scenario simulation to a commercial setting, helping business managers to better understand the environment in which they operate and anticipate scenarios, such as competition movements, new product launching and productio...

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Bibliographic Details
Main Author: Reis, Miguel (author)
Other Authors: Silva, Ruben (author), Romão, Artur (author), Saias, José (author)
Format: article
Language:eng
Published: 2016
Subjects:
Online Access:http://hdl.handle.net/10174/16927
Country:Portugal
Oai:oai:dspace.uevora.pt:10174/16927