The internationalization of TVSMILES GmbH

This thesis reviews the specifics of new venture internationalization and its influencing factors. We first build on this stream of literature to understand TVSMILES’ internationalization process and then specifically focus on the entry strategy in UK. Micro and macro environment of the U.K. mobile...

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Detalhes bibliográficos
Autor principal: Bradtke, Benjamin Oliver (author)
Formato: masterThesis
Idioma:eng
Publicado em: 2015
Assuntos:
Texto completo:http://hdl.handle.net/10400.14/17318
País:Portugal
Oai:oai:repositorio.ucp.pt:10400.14/17318