Comparative performance analysis of portuguese bank branches
The advent of Internet banking and phone banking is changing the role of bank branches from a predominantly transaction-based one to a sales-oriented role. This paper reports on an assessment of the branches of a Portuguese bank in terms of their performance in their new roles in three different are...
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| Formato: | conferenceObject |
| Idioma: | eng |
| Publicado em: |
2010
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| Texto completo: | http://hdl.handle.net/10400.14/3698 |
| País: | Portugal |
| Oai: | oai:repositorio.ucp.pt:10400.14/3698 |