Case-study: price negotiation between Amazon and whole foods
This project illustrates the key strategic issues involved in price negotiations and discusses the main concepts and ideas to analyze such situations. In particular, this report presents a casestudy of a price negotiation to be used in Masters Programs and executive education workshops, as well as a...
Autor principal: | |
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Formato: | masterThesis |
Idioma: | eng |
Publicado em: |
2020
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Assuntos: | |
Texto completo: | http://hdl.handle.net/10362/69195 |
País: | Portugal |
Oai: | oai:run.unl.pt:10362/69195 |