Case-study: price negotiation between Amazon and whole foods

This project illustrates the key strategic issues involved in price negotiations and discusses the main concepts and ideas to analyze such situations. In particular, this report presents a casestudy of a price negotiation to be used in Masters Programs and executive education workshops, as well as a...

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Detalhes bibliográficos
Autor principal: Romeo, Gabriella Maria Carmen (author)
Formato: masterThesis
Idioma:eng
Publicado em: 2020
Assuntos:
Texto completo:http://hdl.handle.net/10362/69195
País:Portugal
Oai:oai:run.unl.pt:10362/69195