Exploring emotional states and surprising consumption as drivers of engagement at music festivals
The aim of the current study is to explore the relationship between visitors' emotional states and surprise consumption with visitors' engagement at festivals in Portugal. A sample of usable questionnaires allowed us to understand that surprising consumption and arousal are very important...
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| Outros Autores: | , |
| Formato: | article |
| Idioma: | eng |
| Publicado em: |
2022
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| Texto completo: | http://hdl.handle.net/10400.5/26054 |
| País: | Portugal |
| Oai: | oai:www.repository.utl.pt:10400.5/26054 |