Strategic science communication: the “flatten the curve” metaphor in covid-19 public risk messaging

This chapter discusses the emergence of the “flatten the curve” metaphor in the context of COVID-19 science communication strategies and its role in public messaging efforts that sought to inform world populations and mitigate the effects of the pandemic. Faced with the unexpected arrival and spread...

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Detalhes bibliográficos
Autor principal: Ruão, Teresa (author)
Outros Autores: Silva, Sónia Cristina Melo (author)
Formato: bookPart
Idioma:eng
Publicado em: 2021
Assuntos:
Texto completo:http://hdl.handle.net/1822/73791
País:Portugal
Oai:oai:repositorium.sdum.uminho.pt:1822/73791