Critical success factors when exporting "vinho verde"
The wine industry has played a major role in Portugal’s economy for some time, much of it due to wine exports. These are critical for firms and a path to be pursued in the process of internationalization, as it is proven to bring greater profitability and success, in this highly competitive sector....
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| Format: | masterThesis |
| Language: | eng |
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2019
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| Online Access: | http://hdl.handle.net/10071/18764 |
| Country: | Portugal |
| Oai: | oai:repositorio.iscte-iul.pt:10071/18764 |