Public relations (PR) in corporate citizenship: beyond a mere reporting function?

Are PR professionals involved in the decision processes concerning Corporate Citizenship (CC) or are they only asked to report the organizations best practices? Are organizations committed to Corporate Social Responsibility (CSR) or Corporate Citizenship? In the framework of a pragmatist paradigm, a...

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Bibliographic Details
Main Author: Eiró-Gomes, Mafalda (author)
Other Authors: Raposo, Ana Luísa Canelas Rasquilho (author)
Format: conferenceObject
Language:eng
Published: 2019
Subjects:
Online Access:http://hdl.handle.net/10400.21/10333
Country:Portugal
Oai:oai:repositorio.ipl.pt:10400.21/10333