Smart Voice Assistants : an analysis of the opportunities for dutch grocery players from a consumer behavior perspective

This thesis dissertation presents an analysis of the opportunities for Smart Voice Assistants in the grocery retailing industry. Consumers are facing several costs in their grocery shopping activities which SVAs might alleviate while at the same time improving the overall grocery shopping experience...

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Bibliographic Details
Main Author: Blaauw, Robbert Jan (author)
Format: masterThesis
Language:eng
Published: 2021
Subjects:
Online Access:http://hdl.handle.net/10400.14/35060
Country:Portugal
Oai:oai:repositorio.ucp.pt:10400.14/35060