Determinants for the commitment relationship maintenance between the alumni and the alma mater

This study aims to find determinants for the commitment relationship between alumni and alma mater. Based on the literature, satisfaction and image are proposed as drivers of commitment. A survey applied to 2544 alumni in a Portuguese university provides data analyzed through a structural equation m...

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Bibliographic Details
Main Author: Pedro, Ilda (author)
Other Authors: Pereira, LN (author), Carrasqueira, Helder (author)
Format: article
Language:eng
Published: 2020
Subjects:
Online Access:http://hdl.handle.net/10400.1/14701
Country:Portugal
Oai:oai:sapientia.ualg.pt:10400.1/14701