Using social media as organizational memory consolidation mechanism according to attention based view theory
Increasingly, organizations are aware that the knowledge generated in organization is a primary factor to remain competitive in the market. The Organizational Memory (OM) conceptualizing how the process of creation, storage and dissemination of knowledge over time can influence the actions and decis...
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Formato: | conferencePaper |
Idioma: | eng |
Publicado em: |
2015
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Texto completo: | http://hdl.handle.net/1822/50859 |
País: | Portugal |
Oai: | oai:repositorium.sdum.uminho.pt:1822/50859 |