Automotive online sales in Europe: a supply and demand analysis
The rise of e-commerce has reached the automotive industry and spurred online sales of cars. This study conducts a supply and demand analysis of automotive online sales across Europe. For this, the advancements of car manufacturers are investigated and matched with the demand of customers. The study...
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Formato: | masterThesis |
Idioma: | eng |
Publicado em: |
2022
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Assuntos: | |
Texto completo: | http://hdl.handle.net/10362/108491 |
País: | Portugal |
Oai: | oai:run.unl.pt:10362/108491 |