As Determinantes da Brand Equity no Contexto do Grande Consumo.

Bibliographic Details
Main Author: Diana Marta Gomes Pinto Correia (author)
Format: masterThesis
Language:por
Published: 2014
Subjects:
Online Access:https://hdl.handle.net/10216/77632
Country:Portugal
Oai:oai:repositorio-aberto.up.pt:10216/77632