Case study: the market is calling for Biolage R.A.W

Which one of us never noticed the emerging trend of natural products? The presented case study aims to study the increasing demand for natural and organic cosmetics and how can Biolage R.A.W. leverage from it. Biolage R.A.W. is a natural professional haircare brand taking its first steps in the Port...

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Detalhes bibliográficos
Autor principal: Anes, Paulo Jorge Padrão (author)
Formato: masterThesis
Idioma:eng
Publicado em: 2018
Assuntos:
Texto completo:http://hdl.handle.net/10071/16374
País:Portugal
Oai:oai:repositorio.iscte-iul.pt:10071/16374