Mobile Users and Service Experience Developers
Customer Experiences have become increasingly important as well as challenging to differentiate and add value to products and services. Experiences play a particularly important role in the emerging field of service development and design, as value is cocreated by customers through their interaction...
Main Author: | |
---|---|
Other Authors: | |
Format: | conferenceObject |
Language: | eng |
Published: |
2015
|
Subjects: | |
Online Access: | http://hdl.handle.net/10400.26/7539 |
Country: | Portugal |
Oai: | oai:comum.rcaap.pt:10400.26/7539 |