The challenge of enhancing a luxury brand without awareness in a perfumery
The secret of beauty and attractiveness has been a quest of humans for as long as we have been civilized. People, naturally, seek to attract attention and society is increasingly accustomed living around of beauty. Everywhere, every time people are expected to be beautiful and know exactly what appe...
| Autor principal: | |
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| Formato: | masterThesis |
| Idioma: | eng |
| Publicado em: |
2015
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| Assuntos: | |
| Texto completo: | http://hdl.handle.net/10071/8964 |
| País: | Portugal |
| Oai: | oai:repositorio.iscte-iul.pt:10071/8964 |