A STUDY ON THE USE OF THE BALANCED SCORECARD FOR STRATEGY IMPLEMENTATION IN A LARGE BRAZILIAN MIXED ECONOMY COMPANY

The research described in this paper has analyzed the use of the balanced scorecard (BSC) as part of a management control system for implementing strategies in a large mixed economy company. The shareholder structure of the company combines traditional shareholder interests with those of the governm...

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Bibliographic Details
Main Author: Jordão, Ricardo (author)
Other Authors: Novas, Jorge (author)
Format: article
Language:eng
Published: 2014
Subjects:
Strategy
Balanced Scorecard
Mixed Economy Company
Management Control System
Brazil
Online Access:http://hdl.handle.net/10174/9502
Country:Portugal
Oai:oai:dspace.uevora.pt:10174/9502

Internet

http://hdl.handle.net/10174/9502

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