Omni-channel service operations: Building technology-based business networks
This article investigates how omni-channel services operations are building technology-based business networks. It uses a case study research, which includes multiple sources of data collection for triangulation purposes, to study a real-life phenomenon. The results suggest that omni-channel compani...
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| Outros Autores: | , |
| Formato: | article |
| Idioma: | eng |
| Publicado em: |
2017
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| Assuntos: | |
| Texto completo: | http://hdl.handle.net/10400.26/19588 |
| País: | Portugal |
| Oai: | oai:comum.rcaap.pt:10400.26/19588 |