Does corporate social responsibility have impact in corporate reputation?:an analysis of EDP
Purpose: This paper has one main purpose: to understand the effect of Corporate Social Responsibility (CSR) initiatives developed by EDP Group in its Reputation. By understanding the motivations and results of CSR and their relation with Corporate Reputation (CR), it is intended to compare the exter...
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| Format: | masterThesis |
| Language: | eng |
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2012
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| Online Access: | http://hdl.handle.net/10071/4220 |
| Country: | Portugal |
| Oai: | oai:repositorio.iscte-iul.pt:10071/4220 |