Millennium BCP in the african markets
This master thesis is presented in the form of a case study and portrays the internationalization of a Portuguese company, Millennium bcp, to the emerging African markets (Mozambique and Angola), highlighting the main challenges and the strategic options applied in each of them. Millennium bcp is th...
Main Author: | |
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Format: | masterThesis |
Language: | eng |
Published: |
2015
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Subjects: | |
Online Access: | http://hdl.handle.net/10400.14/17371 |
Country: | Portugal |
Oai: | oai:repositorio.ucp.pt:10400.14/17371 |