Visitors’ perception image of the Douro demarcated region through social networks
The image of a tourist destination is a strong antecedent of the behavioral intention of tourists, such as the intention to visit/revisit the destination or to recommend others to visit. Therefore, different tourist organizations try to create a robust image for their destinations that helps them to...
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| Outros Autores: | , |
| Formato: | article |
| Idioma: | eng |
| Publicado em: |
2022
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| Texto completo: | http://hdl.handle.net/10198/25952 |
| País: | Portugal |
| Oai: | oai:bibliotecadigital.ipb.pt:10198/25952 |