A data-driven approach to improve customer churn prediction based on telecom customer segmentation
Numerous valuable clients can be lost to competitors in the telecommunication industry, leading to profit loss. Thus, understanding the reasons for client churn is vital for telecommunication companies. This study aimed to develop a churn prediction model to predict telecom client churn through cust...
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| Other Authors: | , |
| Format: | article |
| Language: | eng |
| Published: |
2022
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10071/24847 |
| Country: | Portugal |
| Oai: | oai:repositorio.iscte-iul.pt:10071/24847 |