Mobile commerce : percepção de risco do consumidor na compra

Mestrado em Ciências Empresariais

Bibliographic Details
Main Author: Gonçalves, Beatriz Maria dos Santos (author)
Format: masterThesis
Language:por
Published: 2016
Subjects:
Percepção de Risco
Mobile Commerce
Compra
Comportamento do Consumidor
Risk Perception
Purchase
Consumer Behaviour
Online Access:http://hdl.handle.net/10400.5/12143
Country:Portugal
Oai:oai:www.repository.utl.pt:10400.5/12143

Internet

http://hdl.handle.net/10400.5/12143

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