Comunicações Transacionais para Melhorar o Relacionamento com o Cliente
Transactional communications are messages that are sent as soon as an action is completed by a user typically using a Web application. Therefore, it consists of a relationship strategy whose objective is to strengthen the ties between the organization and its customers, as well as provide relevant i...
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| Format: | masterThesis |
| Language: | eng |
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2022
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| Online Access: | http://hdl.handle.net/10400.22/20728 |
| Country: | Portugal |
| Oai: | oai:recipp.ipp.pt:10400.22/20728 |