Comunicações Transacionais para Melhorar o Relacionamento com o Cliente
Transactional communications are messages that are sent as soon as an action is completed by a user typically using a Web application. Therefore, it consists of a relationship strategy whose objective is to strengthen the ties between the organization and its customers, as well as provide relevant i...
Autor principal: | |
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Formato: | masterThesis |
Idioma: | eng |
Publicado em: |
2022
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Assuntos: | |
Texto completo: | http://hdl.handle.net/10400.22/20728 |
País: | Portugal |
Oai: | oai:recipp.ipp.pt:10400.22/20728 |