Serviço para Product Placement em Televisão

The increase of video consumption under digital format is evident. Nowadays everyone has a smartphone or tablet, where they can watch television. Usually, these devices have Internet access which allows us to contextualize ads according the end user. The way to display ads in video are changing. Con...

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Bibliographic Details
Main Author: André Casais Regado (author)
Format: masterThesis
Language:por
Published: 2017
Subjects:
Online Access:https://repositorio-aberto.up.pt/handle/10216/106082
Country:Portugal
Oai:oai:repositorio-aberto.up.pt:10216/106082