B2B platform for media content personalisation

This paper proposes a novel business model to support media content personalisation: an agent-based business-to-business (B2B) brokerage platform for media content producer and distributor businesses. Distributors aim to provide viewers with a personalised content experience and producers wish to en...

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Bibliographic Details
Main Author: Malheiro, Benedita (author)
Other Authors: Foss, Jeremy (author), Burguillo, Juan Carlos (author)
Format: conferenceObject
Language:eng
Published: 2014
Subjects:
Online Access:http://hdl.handle.net/10400.22/3645
Country:Portugal
Oai:oai:recipp.ipp.pt:10400.22/3645