O discurso publicitário ao serviço da construção da identidade no Estado Novo: o caso de Mundo Gráfico
Advertising discourse is both a reflection of the context in which it is produced and an agent of change upon it. In the present study, we analysed the advertisements in the magazine Mundo Gráfico with the purpose of identifying some aspects of the Portuguese identity of the regime Estado Novo, name...
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| Other Authors: | , |
| Format: | article |
| Language: | por |
| Published: |
2017
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| Subjects: | |
| Online Access: | https://hdl.handle.net/10216/108135 |
| Country: | Portugal |
| Oai: | oai:repositorio-aberto.up.pt:10216/108135 |