Nintendo’s pursuit for profitability: a pedagogical case study

The home video game console industry, like most high technology industries, is characterized by fast innovation, intense competition and a generally volatile environment. Since the mid-1990s, this industry has essentially been dominated by three major companies, Nintendo, Sony and Microsoft. However...

ver descrição completa

Detalhes bibliográficos
Autor principal: Almeida, Cláudio R. K. de (author)
Formato: masterThesis
Idioma:eng
Publicado em: 2015
Assuntos:
Texto completo:http://hdl.handle.net/10071/9081
País:Portugal
Oai:oai:repositorio.iscte-iul.pt:10071/9081