Advertising and a New Social Control
Although Brazil is often classified as a third and fourth world country, it is beyond doubt that there are pockets of consumption typical of the first world. Even if these pockets correspond to 20% or 30% of total Brazilian population, they mean 30 or 40 million consumers living in the South and Sou...
Main Author: | |
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Format: | article |
Language: | por |
Published: |
2008
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Subjects: | |
Online Access: | https://doi.org/10.15448/1980-3729.1994.1.2661 |
Country: | Brazil |
Oai: | oai:ojs.revistaseletronicas.pucrs.br:article/2661 |