VALUE CO-CREATION AND SOCIAL NETWORK ANALYSIS ON A NETWORK ENGAGEMENT PLATFORM

ABSTRACT Purpose: The study identifies value co-creation resulting from the influence of relationships, using the DART model, on an engagement platform in a specific network of companies in the Great ABC Region, which does not allow competition, that is, only one company by activity sector and conte...

ver descrição completa

Detalhes bibliográficos
Autor principal: DONATO,HELLEN CLAUDIA (author)
Outros Autores: FARINA,MILTON CARLOS (author), DONAIRE,DENIS (author), SANTOS,ISABEL CRISTINA DOS (author)
Formato: article
Idioma:eng
Publicado em: 2017
Assuntos:
Value co-creation
Business networks
DART model
Social network analysis
Engagement plataform
Texto completo:http://old.scielo.br/scielo.php?script=sci_arttext&pid=S1678-69712017000500063
País:Brasil
Oai:oai:scielo:S1678-69712017000500063

Texto Completo

http://old.scielo.br/scielo.php?script=sci_arttext&pid=S1678-69712017000500063

Registos relacionados