Public relations and micropolitics: a comparative study of their processes and programs

This article contains a comparative study between the processes and programs of Public Relations and micropolitics, deepening the theory of the management of the political organizational function to explain the activity of Public Relations. It discusses the political design and power relationship. I...

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Detalhes bibliográficos
Autor principal: Simões, Roberto Porto (author)
Outros Autores: Lima, Suzy Mary do Nascimento (author)
Formato: article
Idioma:por
Publicado em: 2008
Assuntos:
Texto completo:https://doi.org/10.15448/1980-3729.1997.7.2990
País:Brasil
Oai:oai:ojs.revistaseletronicas.pucrs.br:article/2990