INNOVATION IN THE BUSINESS MODEL FROM THE PERSPECTIVE OF DYNAMIC CAPABILITIES: BEMATECH’S CASE
ABSTRACT Purpose: The literature on business models deals with creation and capture of the value obtained through innovation as elements necessary for the continuity of the companies. The concepts inherent in business models demonstrate the operation logics s for the creation of value. To verify how...
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| Formato: | article |
| Idioma: | eng |
| Publicado em: |
2017
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| Texto completo: | http://old.scielo.br/scielo.php?script=sci_arttext&pid=S1678-69712017000600071 |
| País: | Brasil |
| Oai: | oai:scielo:S1678-69712017000600071 |