Impression management in the president’s letter: The case study of EDP

The paper aims to examine impression management strategies in the Presidents’ letter of the largest Portuguese company of the electric sector in a context of reprivatisation and liberalization of the market. The study is based on the view that this narrative section can be crucial to show how presid...

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Detalhes bibliográficos
Autor principal: Martins, Adelaide (author)
Outros Autores: Gomes, Delfina (author), Oliveira, Lídia (author)
Formato: conferenceObject
Idioma:eng
Publicado em: 2019
Assuntos:
Texto completo:http://hdl.handle.net/11328/2730
País:Portugal
Oai:oai:repositorio.uportu.pt:11328/2730