Swedishness at workplace . A case study of perceived cultural transfers in a Swedish multinational company and in its Portuguese subsidiary
By analysing the case of IKEA, a Swedish multinational company, and its Portuguese subsidiary, this article debates how certain assumptions about national culture are used to justify work practices and how these are perceived by management. The research was based in the analysis of company documents...
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Format: | article |
Language: | eng |
Published: |
2018
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Online Access: | http://scielo.pt/scielo.php?script=sci_arttext&pid=S1645-44642018000300005 |
Country: | Portugal |
Oai: | oai:scielo:S1645-44642018000300005 |