The potential of artificial intelligence in retail banking and the challenge of organizational transformation

In the work project “The Future of German Retail Banking”, Artificial Intelligence (AI) was identified as an impactful trend in the industry. AI finds applications in banking bearing great potential for retail banks. With increasing customer expectations towards AI adoption and new competition in th...

Full description

Bibliographic Details
Main Author: Lenz, Jana (author)
Format: masterThesis
Language:eng
Published: 2022
Subjects:
Digital transformation
Artificial intelligence
Retail banking
Change management
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Online Access:http://hdl.handle.net/10362/145512
Country:Portugal
Oai:oai:run.unl.pt:10362/145512

Internet

http://hdl.handle.net/10362/145512

Similar Items