International marketing strategy of Portuguese SMEs: case of Casa Ermelinda Freitas
Our reality as consumers is increasingly globalized and the borders of the countries no longer present as barriers to our most exquisite tastes. Nowadays, with a simple internet connection, we already can buy products from all corners of the world and the same is also true for all small and medium-s...
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Format: | masterThesis |
Language: | eng |
Published: |
2019
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Online Access: | http://hdl.handle.net/10071/18449 |
Country: | Portugal |
Oai: | oai:repositorio.iscte-iul.pt:10071/18449 |